New York: Prominent Indian-American community leader Ajay Bhutoria has released a new Hindi campaign song titled "Nacho Nacho" to support Democratic nominee Kamala Harris. Inspired by the Oscar-winning track "Naatu Naatu" from the film "RRR," the song is performed by Bollywood singer Shibani Kashyap. It aims to engage South Asian voters ahead of the November 5 election.
Bhutoria emphasized that "'Nacho Nacho' isn't just a song, it's a movement," highlighting the campaign's goal of connecting with the diverse South Asian American community across battleground states and key districts. With over 4.4 million Indian Americans and 6 million South Asians eligible to vote, he expressed a desire to help propel Vice President Kamala Harris to victory in 2024.
The music video features Kamala Harris accepting her nomination and aims to transcend language and cultural barriers, resonating with voters in various languages, including Hindi, Punjabi, Tamil, Telugu, Gujarati, and Bengali. "In 2020, we made history by electing the first woman of South Asian and African American descent as Vice President. Now, in 2024, it's time to make her our next president," Bhutoria said.
