Reno, NV.: Sioux Falls, South Dakota located “CuffLinks” – the world’s largest retailer of cufflinks have removed Lord Ganesha-shaped cufflinks after Hindus protested calling these “highly inappropriate”.
The $940 “Ganesha Cufflinks” were withdrawn from the “CuffLinks” website. On searching for Ganesha, it said: “Your search returned no results.”
Rajan Zed, President of the Universal Society of Hinduism, who spearheaded the protest, said that Lord Ganesha is greatly revered in Hinduism and was meant to be worshipped in temples or home shrines and not to secure the cuffs of dress shirts, misused as a fashion statement, thrown around loosely, etc.
“It was deeply trivializing of immensely venerated Lord Ganesha to be flaunted like this,” he said, “Inappropriate usage of sacred Hindu deities or concepts or symbols or icons for mercantile or other agenda was not okay as it hurt the devotees.”
We were still waiting for the formal apology from the firm, he added.